Our trend lab VINT (Vision - Inspiration - Navigation - Trends), a part of the SogetiLabs network of experts, always have an eye on the horizon looking for evolutions driven by new technology.
Making sense of new technology developments
VINT provides practical insight into the likely impact and innovative applications of new technologies for organizations worldwide. This valuable intelligence helps public and private sector enterprises to anticipate and plan for the complex dynamics of the future. The use of new technological developments is aimed at generating value that anticipates future developments. VINT brings together the talents and creativity of trendspotters in Amsterdam, Paris, Stockholm and Washington.
At the heart of VINT is our belief that information technology is not important for its own sake. For all its complexity, it is not the features or even the claimed potential. Instead it is the use of technology that is fundamental; it is only the actual application and employment of technological innovations that can play their part in generating value for an organisation. And not all technology creates value!
So here’s the catch. Not surprisingly, successful technological developments and even more so, their practical uses are hard, if not nearly impossible, to predict. This is where VINT can provide insight, inspiration and direction. For VINT, prediction lies in getting beneath the statistics, exploring trends and patterns – human, social and technological – and applying common sense.
We’ve been publishing our research since 1994, always ensuring that all our books and publications are accessible to the non-technical and technical reader alike, and illustrated by many real-world examples.
Voicing an opinion
VINT also believe in stimulating dialogue and speaking out. Our trendspotters contribute to articles around the world. Not surprisingly, VINT are keen explorers of new media, contributing regularly to a number of media-related communities and sites.
Two-way dialogue is essential to keep our thinking fresh, but more importantly to make sure that it is relevant and appropriate. We have no ambitions to inhabit ivory towers. We hold a number of symposia and events around the world each year, where we gather together renowned thinkers from business and academia, to share new ideas on the technological issues challenging business and society today.
Adding business value
VINT’s research can provide an alternative perspective or more comprehensive understanding of the dynamics, which can kick-start corporate strategic debate or act as a catalyst for ground-breaking thinking and action.